WHY Local Search Engine Optimization?

Even when most of your business is done at a physical location, a strong local SEO campaign can significantly increase your growth potential.

Be the first business the locals find when they go online.

Get a cost-effective solution that delivers results.

Search Engine Optimization (SEO) is a powerful method for reaching your potential customers – especially when they live right in your city.

Local SEO strategies are specifically designed to help brick-and-mortar businesses thrive within their market space. These techniques help introduce your brand to everyone searching for businesses or products “near me.”

How to Make Local SEO a Part of Your Marketing Strategy

It’s pretty simple to get started on your local SEO campaign. Your dedicated Alphadigimarketing.com team will evaluate keywords, examine your current search engine standings, and find all the opportunities for some quick improvements and big wins.

Your local competition and resources will be considered, too, so we can start to promote your business through Google Maps, Google Search, and other locally-focused platforms.

 

Website Audit

As you gain more visibility, you will start to see an increase in the number of website visitors.

Get the Right Keywords

We will research and determine the best keywords to use in a locally-focused SEO campaign. This will ensure we attracted interested local customers.

Research Your Competition

Competition on a local level can be intense. Everyone is going for the same pool of customers. We’ll discover ways for you to beat the competition.

Find Local Opportunities

In every location, there are unique resources and opportunities that we can use to grow your brand and attract more customers.

On-Site & Off-Site SEO Strategies

Implementation of your strategies will include website updates, link-building strategies, conversion optimization, citations, and more.

Content Strategy

Content is critical for any SEO campaign. We will plan a strategy that fits your needs and engages your potential customers.

6-Month Plan

SEO is not an overnight process. We provide a 6-month roadmap from the very start so you will know what to expect as we move forward.

Doing the Work

We will start to implement your customized strategy as soon as we have the necessary approvals. You can leave the work to us.

Start Seeing Results

We will track the relevant metrics and data on your campaign and provide regular reports so you can see how everything is progressing.

Local SEO Pricing

Low Competition

$500 – $2500

Smaller Sized Market

Average Competition

$750 – $4500

Medium Sized Market

Facing Local Competition

$1500 – $9000

Large-sized Market and Metro Area

The Data

Here are some statistics that might help if you’re considering Local SEO in your marketing strategy:

97%

An estimated 97% of people turn to search engines to find local businesses.

88%

88% of searchers using mobile devices call or visit a local business they find within 24 hours.

92%

92% of searchers will select a business that is found on the first page of search results.

Common Local SEO questions you might have.

 

  • What is local SEO?

    Local SEO is localized Search Engine Optimization.   It is a strategy to help local customers find your business for the services they are looking for.  This includes Keyword research, Website audit, Content review, creating more content, and showing authority through outreach Guest posting.

     

  • How do you perform local SEO?

    We follow the Google E.A.T. methodology for  Local SEO or search engine optimization.

    Expertise:  We want to make sure your site contains enough useful content that will show Google you are an expert in your field.

    Authority:  Google is a popularity contest.  The more other sites link to your site, the more popular you are in the eyes of Google.  The best method of obtaining links is through guest posting.

    Trust: Your site needs to be secure, using HTTPS and consistent information across the web.

     

  • What is local SEO vs SEO?

    The difference between local SEO and SEO is very small.  For local SEO, we want to do all tasks related to SEO, but in addition, create an added focus on the Trust factor from Google E.A.T. methodology.  To establish trust, we want to make sure your site is found in local directories with consistent contact information.

     

  • What are the benefits of local SEO?

    Because 97% of users use search to find a local business, SEO has the highest return on investment(ROI) than any other method to acquire new customers.

     

  • Is local SEO paid?

    Every business can do its own Local SEO campaign.    It requires some knowledge of how the search engines work and what keywords to focus on that would drive customers to your website.  Creating consistent offsite and onsite content is key as well.  However, if you want an agency to help with this, compare costs and services to find the best agency.